1935
|
Picaso Cosmetic
Laboratory was founded.
Was founded in Osaka city as the motto. "Epoch - making,
attractive cosmetics","Newest progressive cosmetics".
5 kinds of creams and 3 kinds of lotions were launched. |
1937
|
Second factory with laboratory was
set up in Hamakoshien, Nishinomiya - city.
Face powder in thin type glass container of pink color with
bekelite color cap was burst into being popular.
|
1939
|
| World war II began. |
 |
|
1942
|
'Stricting
system to use container' was done under and just after the
war.
Therefore, the face powder was sold under being packed in
cellophane, cloth bag etc., and lotion was sold under the
same kind of containers. |
1945
|
The
office and factory were destroyed in Tsukudacho of Osaka by
the air raid.And every works were moved in Hamakoshien. The
end of war. Potsdam Declaration was accepted by Japan. |
1947
|
| Nishinomiya factory was newly
- established in Ikedacho, Nishinomiya(present location
of Head Office ・ Central Laboratory ). |
 |
|
1948
|
The
organization was moved to limited company. Founder, Mr. Tsunesaburo
Yagi assumed to president. |
1950
|
Pan
powder (present Powder foundation) was launched.
Pastel (Stick type foundation) was launched and made to a
great hit. |
1951
|
Chlorophyll
Astringent, natural lotion, was launched and made to a great
hit. |
1952
|
Radio
broadcasting started and the program, 'Oshare - quiz' was
aired. |
1953
|
| Princess KAZUKO TAKATSUKASA
(third daughter of Emperor of Showa) visited our factory
for seeing around. |
 |
 |
|
1954
|
| Princess CHICHIBU visited our
factory for seeing around. Miss Hamadera Contest was
held. Magic (Compact type face powder) was launched
and made to a great hit. |
 |
|
1955
|
Prince TAKAMATSU visited our
factory for seeing around.
Sun Curtain (protecting from suntan) was launched. |
 |
|
1959
|
| Commercial TV broadcasting started
and the program, 'Oshare - quiz' was aired.Crown prince,
AKIHITO got married. |
 |
|
1961
|
Participated
in the exhibition, Tokyo International Trade Fair. |
1965
|
The
production system of OEM cosmetics was started.
The quantity of production was increased. |
1970
|
Osaka World Exposition was held.
The production technology of natural cosmetics was introduced
to OEM cosmetics. |
 |
|
1980
|
| Newest plant (Skincare production
plant for GMP) was equipped. |
 |
|
1982
|
Produced
many kinds of cosmetics. |
1983
|
Developed
bio - technology cosmetics. New packaging system was developed. |
1985
|
Concentrated
on research of natural ingredients for being beauty all over
the world and could succeed in researching the effect for
beauty, mass production. |
1990
|
Could
succeed in strengthening the effect, safety and research section
of new ingredients. |
1992
|
Cosme Park Kobe Bay was opened.
Laboratory・factory with newest equipments was moved
and established for redevelopment enterprise. |
 |
|
1995
|
| Hanshin - Awaji Earthquake occurred. |
 |
|
1997
|
Cosme - Park Kobe Bay ・
Cosme - Park tower was completed. |
 |
|
2001
|
| Cosme - Park Yokohama Bay was
opened. It has the laboratory and newest production
plant. |
 |
|
2002
|
| Head office, Central Laboratory
to plan, develop and research cosmetics was opened. |
 |
|
2003
|
Picaso
'Noren' Museum (Exhibiting historic items showing 70 year's
history in Head Office・Central Laboratory) was opened. |
2005
|
70th
anniversary after foundation. |
